Beer and the Alcohol-Free Boom
Non-alcoholic beer is big news. But what’s driving this category? We look at this growing macro theme and why it’s becoming an important segment of the Beer space.
Non-alcoholic beer is big news. But what’s driving this category? We look at this growing macro theme and why it’s becoming an important segment of the Beer space.
There’s a growing appetite within the beer and cider space for products and ingredients that are locally sourced. We turn the spotlight on this trend and why it’s important for today’s breweries.
Lactose-infused beers have become the latest brewing trend to make waves in the beer world. Here we dive into what they are and what’s behind their popularity.
Korean Culture has become a bit of a buzz term in recent years with Westerners increasingly fascinated by Hallyu. Here we look at how this macro trend started and why today’s FMCGs can’t afford to overlook it.
Centella Asiatica is a popular skincare ingredient that’s emerged from the Korean Beauty trend. Find out more about what it is, what benefits it brings and why it’s such a big ingredient right now.
Anti-inflammatory foods are growing in popularity. We look at what’s driving this trend and how it’s linked with another key macro trend that’s sweeping across the Western world – the Korean culture wave.
In 2018 Korean soju maker Jinro was ranked as the top-selling spirit brand in the world by volume for the second time in a row. Here we look at what soju is and why westerners are getting a taste for it.