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Jeff Headley Learns to Listen to Data

| Posted in Creativity

At some point in our lives, we all figure out the difference between “hearing” vs. “listening”.   Often we learn the hard way.  Maybe you were presenting a conference and three quarters of the audience were staring like zombies into their mobile phones.  Or maybe a close friend was trying to share some important news while you were distracted by other matters. 

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Black Swan Appoints Jeff Headley as US Managing Director

| Posted in News

London, UK 16th May 2016: The UK’s top data science start-up, Black Swan has announced the appointment of a new US MD as moves to capitalise on the demand for its services across North America.  The company has also been named as having the fastest-growing international sales of any SME in the UK, according to The Sunday Times, SME Export Track 100.

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Black Swan Number 1 in Sunday Times Export Track 100 Awards

| Posted in Awards

We are delighted to announce that Black Swan have been awarded Number 1 in the Sunday Times Heathrow SME Export Track 100 Awards announced today.

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DataSift Guest Post: Are Your Ad Dollars Working Hard Enough?

| Posted in Creativity

With digital ad spend set to outstrip TV, is your ad budget working hard enough?

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Miniconometrics – The Black Swan A-Team

| Posted in Connected Data, Data Science, Insight

Want to measure the effectiveness of your marketing communications? Here the Black Swan A-Team tells you how!

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DataSift Guest Post: Farewell Don Draper, Hello Social Data

| Posted in Best Practice, Connected Data, Creativity

The Don Draper-style of agency executive and marketer is an enduring one. Big personalities, well connected, they come up with the big creative ideas that impress big (often hard-to-please) clients and result in all-singing, all-dancing campaigns, often devised on the back of long, liquid lunches.

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How To Be A Crab!

| Posted in Creativity, Innovation

I seem to have accidentally stumbled into a seafood theme – I will persist…

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On Oysters and Innovation

| Posted in Best Practice, Intellectual property

Here at Black Swan, our output is often new tech and processes that our clients use to make significant improvements to their bottom line. But what happens to all this technology? It seems a bit of a waste to just deliver it to a single client – in fact why just share it with our clients, why not the wider world?

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Users – the Clone Wars

| Posted in Creativity, UX

The great UX revolution of the last decade has brought a wonderful change to the way we design and build software. No longer do we design around the constraints of the technology, blindly mirroring database schemas in view hierarchies and other such crimes against humanity. Now we talk about the end-users of our software, and design around them and their needs. We figure out what they need and then shape the technology around them. That’s great.

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Taking Care in the Air

| Posted in Connected Data, Creativity, Data Science, Innovation

Applying Big Data and Cutting Edge Algorithms to Drive Better Passenger OutcomesEverybody is always looking for the cheapest flight available, right? The rise of the budget airlines proves that the only thing people are really interested in when they book a flight is to get the lowest possible price. Well no, actually.

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Introducing Black Swan’s New Insight Division

| Posted in Insight, Press release

James “JT” Turner joins Black Swan as Chief Insight Officer, bringing close to 2 decades of research and insights experience to the data science and technology firm, to unlock a new cadre of analytic capabilities.

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The Keyword Conundrum – Insights and Brand Names

| Posted in Connected Data, Data Science, Insight

Everyone who has ever worked in Data or Social Listening been involved in building queries will hopefully relate to what I am about to write.
The 1st step in all the briefs we receive is to come up with a query that will enable us to retrieve all the data we need to surface insights.

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Press Release: Series B Funding from Mitsui Confirmed

| Posted in Investment

UK’s No 1 Data Science start-up announces major investment from Mitsui (MTSFY)

Black Swan today announced a strategic investment from Mitsui that will help support the UK-headquartered advanced analytics and prediction business to continue on its rapid growth trajectory. Investment allows Black Swan to accelerate development of its NEST platform and geographic expansion into the US and Japan.

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Blowing the Black Swan Trumpet

| Posted in Creativity, Data Science, Investment

Sometimes at Black Swan we have some news we just have to share; the last time we couldn’t keep a cork in it was the UK’s Fastest Growing Start-up award from the Sunday Times.  This time we are delighted to confirm our series B investment has been secured from our friends at Mitsui, Japan’s top corporation and one of the largest groups in the world.

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Diamond White v Pinot Noir | A Study

| Posted in Office Culture

Ok, so this isn’t about data like our normal, amazing Black Swan blog posts– this is about data that matters to me.

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Man v Machine – The Changing Face of Business in 2016

| Posted in Best Practice, Office Culture

I came across an interesting comment recently from Annemie Ress, Former Global HR Director of eBay and Skype, when asked what she expected the HR trends of 2016 to be:

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University of Exeter becomes part of Catapult Centre of Excellence

| Posted in Creativity

Congratulations to our friends and colleagues at the University of Exeter for becoming a Satellite Applications Catapult Centre of Excellence.

The Satellite Applications Catapult is delighted to be adding two more Centres of Excellence in satellite applications to its network, as it continues to broaden its regional engagement and support the sector’s growth in the UK.

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Guest Post: How do the environments in which we live influence human health and wellbeing?

| Posted in University

Friend and Board Member of Black Swan, Professor Michael Depledge of the University of Exeter shares his research and thoughts on how our environments influence our health and wellbeing. 

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Mark Fingerhut: Part Swan, Part Motion Graphic Artist

| Posted in Creativity

For the past couple of years, whilst in school, I began to research methods of digital content production outside of the mainstream CG pipeline. I grew tired of waiting for renders and baking lightmaps and chose to instead work in a totally real-time environment. The video game engine turned out to be the perfect tool for building all sorts of interactive and motion graphic works.

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Introducing The Nest – Black Swan’s Data Platform

| Posted in Creativity

The Nest is Black Swan’s  proprietary data unification platform, an ingenious piece of kit built to ingest data from a mighty range of sources, which in turn enables us to create swift proof of concept algorithms….unlocking solutions through applied prediction.  We are extremely proud of our product; find out more about The Nest in our product video. 

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