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Predicting the future for CBD – May 2019

In this cross-category report, we turn the spotlight on one of 2018’s strongest growing ingredient trends – Cannabidiol (CBD).

Here you’ll discover our insights into the CBD conversation, specifically how it’s growing and shifting across four categories: Beverages, Alcohol, Snacking and Personal Care. We also share our methodologies and some emerging CBD-like ingredient trends that may be interesting for your category.

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