By 2018, over half of large organisations globally will compete using advanced analytics and proprietary algorithms, causing the disruption of entire industries (Gartner, 2016).

With 2018 just months away and all signs pointing to Gartner’s forecast being realised, businesses that don’t want to be left behind need to invest in data, analytics and the right service partners, now.

We’ve all heard of the main disruptors that are leading the charge, using data to drive hugely profitable, cutting-edge businesses, and who are dominating their respective markets by applying insights and algorithms.

  • Amazon continues to use big data to transform the way consumers shop and is on course to be the first trillion-dollar company (Business Insider)
  • Netflix has revolutionised the media industry, reporting net income increases of 56 percent to $67 million (US) in the last quarter of 2016 versus the year previous (Forbes)
  • Airbnb continues to disrupt the travel market, scaling its listings much faster than the hotel industry from 3000 in 2009, to over 2.3 million in 2016 (Biz Journals)
  • Tesla’s innovative, futuristic electric cars increasingly grab headlines, with Elon Musk’s global company turning its first profit in Q3 of 2016 and on an increasing growth trajectory (BBC).

Regardless of the industry you operate in, we’re now at a tipping point – if you don’t take steps to join the businesses that are using advanced analytics and algorithms now, there is little doubt that you will get left behind.

Gartner Data and Analytics Summit 2017

The Gartner Data and Analytics Summit 2017 provides the perfect opportunity to learn how you can gain most business value from data and analytics. This year’s conference theme ‘Lead in the Age of Infinite Possibilities’ will cover in-depth how you can best leverage data to achieve your unique business objectives.

Attendees will hear from renowned industry game-changers and leaders in eight conference streams, have the chance to network with over 2500 peers and gain expert advice from over 50 Gartner analysts in attendance.

You’ll also have the chance to meet with the UK’s fastest-growing small to medium international business by sales in 2016 (The Sunday Times), and leading data analytics provider, Black Swan Data. We’ll be exhibiting alongside the UK’s Department of International Trade at the Summit on booths K1-K4.

Toby and Charles from Black Swan will be on hand to discuss how we’ve been helping some of the world’s biggest brands to transform their businesses with data. Our unique applied predictive technologies and cutting-edge algorithms allow our clients to consolidate, understand and leverage data to better understand their markets and consumers and in turn drive profitable, market-leading businesses.

Don’t miss your chance to speak to us, book a meeting today.

Gartner Data and Analytics Summit is just around the corner, from 6 to 9 March, at the Gaylord Convention Centre in Texas, USA.

It’s not too late to book your place at the Summit, register today at

Don’t miss the action follow @BlackSwanData@Gartner_inc and #GartnerDA for live updates.

Read more about the Gartner Data and Analytics Summit 2017.

About Department for International Trade:

The Department for International Trade (DIT) is a UK Government department working with businesses based in the United Kingdom to ensure their success in international markets, and encourage the best overseas companies to look to the UK as their global partner of choice.

Trade and Investment has never been more important to the country’s economic prospects.

The Department for International Trade helps British companies of all sizes to grow their business through international trade by offering expert advice and practical support through a range of programmes. It also connects businesses to the world’s top commercial opportunities and drives targeted campaigns centred around them.


Vicki Chown is Product Marketing Manager based in the Reading Black Swan office. With experience as a B2B marketer in the e-commerce analytics and visualisation sectors, Vicki is responsible for marketing our broad spectrum of data and analytics products and platforms.